{"id":3135,"date":"2017-03-29T18:18:42","date_gmt":"2017-03-29T16:18:42","guid":{"rendered":"http:\/\/re-active.fr\/blog\/?p=3135"},"modified":"2017-08-01T17:38:34","modified_gmt":"2017-08-01T15:38:34","slug":"le-salon-traffic-presente-les-services-qui-font-les-marques-de-mode","status":"publish","type":"post","link":"https:\/\/re-active.fr\/re_active\/le-salon-traffic-presente-les-services-qui-font-les-marques-de-mode\/","title":{"rendered":"Le Salon Traffic pr\u00e9sente les services qui font les marques de mode"},"content":{"rendered":"
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Le salon TRAFFIC<\/strong>, le salon de services pour les marques de mode,\u00a0revient du 5 au 6 avril 2017 au Carreau du Temple. Port\u00e9e par la Fe\u0301de\u0301ration Franc\u0327aise du Pre\u0302t a\u0300 Porter Fe\u0301minin et\u00a0forte d’un taux de satisfaction visiteurs de 95% \u00e0 son lancement, cette\u00a0deuxie\u0300me e\u0301dition met l’innovation au coeur des r\u00e9ponses aux\u00a0besoins des marques.<\/p>\n

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La\u00a0Fe\u0301de\u0301ration accompagne chaque anne\u0301e 600 entreprises dans leur de\u0301veloppement et leur conque\u0302te de nouveaux marche\u0301s. A travers cet e\u0301ve\u0300nement, elle souhaite valoriser son re\u0301seau d\u2019organismes, d\u2019experts et de prestataires franc\u0327ais et internationaux spe\u0301cialistes de la filie\u0300re en fa\u00e7onnant, ensemble, un ve\u0301ritable rendez-vous pour\u00a0tous les acteurs du secteur.<\/p>\n

TRAFFIC accueillera 80 exposants \u00e0 travers 4 univers : INNOVATION, RETAIL, MARKETING,EXPORT. L’\u00e9v\u00e9nement se constituera\u00a0\u00e9galement de\u00a050 workshops, et\u00a010 confe\u0301rences prospectives pour\u00a0de\u0301crypter les tendances actuelles et a\u0300 venir. Rappelons que\u00a0l\u2019acc\u00e8s du salon est\u00a0gratuit pour\u00a0les marques de mode.<\/p>\n

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Programme des confe\u0301rences\u00a0<\/strong><\/h3>\n\n\n\n\n
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Mercredi 5 avril :<\/strong><\/h3>\n<\/td>\n

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Jeudi\u00a06\u00a0avril :<\/strong><\/h3>\n<\/td>\n<\/tr>\n

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09h30 – Habillement : les nouveaux de\u0301fis de la filie\u0300re<\/h3>\n
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Avec :
\nPierre-Franc\u0327ois Le Loue\u0308t – Fe\u0301de\u0301ration Franc\u0327aise du Pre\u0302t a\u0300 Porter Fe\u0301minin
\nClaude Miserey – Fe\u0301de\u0301ration Franc\u0327aise des Industries du Ve\u0302tement Masculin
\nPascal Morand – Fe\u0301de\u0301ration Franc\u0327aise de la Couture, du Pre\u0302t-a\u0300-porter des Couturiers et des Cre\u0301ateurs de mode
\nAlain Moreau – Union Franc\u0327aise des Industries Mode & Habillement \u2022 Bernard Morvan – Fe\u0301de\u0301ration Nationale de l\u2019Habillement
\nDominique Seau – Fe\u0301de\u0301ration de la Maille et de la Lingerie<\/p>\n

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11h30 – Le leadership 2.0 : 3 success stories<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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Avec :
\nGuillaume Gibault – Le Slip Franc\u0327ais
\nUriel Karsenti – Maison Standard
\nPauline Laigneau – Gemmyo<\/p>\n

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13h00 –\u00a0L\u2019innovation au service de l\u2019expe\u0301rience client<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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Avec :
\nPascal Denizart – Ceti
\nJe\u0301ro\u0302me Bergeret – FashionLab by Dassault Syste\u0300mes
\nPhilippe Ribera \u2013 Lectra
\nRe\u0301gis Pennel – L\u2019Exception<\/p>\n

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14h30 – RSE : un enjeu majeur pour les entreprises de mode<\/h3>\n
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Anime\u0301 par Delphine Ce\u0301lisse-Mahe\u0301 et Eloi Tostivint du Cabinet VIGEO EIRIS<\/p>\n

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15h00 – Le de\u0301veloppement durable au sein du paysage mode<\/h3>\n
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Avec :
\nDidier Bergeret – The consumer goods forum
\nIsabelle Anton – Okai\u0308di
\nNathalie Ruelle – IFM
\nMarie-He\u0301le\u0300ne Plainfosse\u0301 – Galeries Lafayette
\nJennifer Muller – Launchmetrics
\nDelphine Ce\u0301lisse-Mahe\u0301 – Vigeo Eiris<\/p>\n<\/div>\n<\/div>\n<\/div>\n

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16h30 – #innovation : pitch session<\/h3>\n

Avec :
\nAlexandra Van Houtte –\u00a0TAGWALK
\nSylvain Gasc –\u00a0HIVENCY
\nEmilie Jevakhoff\u00a0–\u00a0WINDDLE
\nCharles Nouboue\u00a0–\u00a0FITLE
\nAudrey Laure Bergenthal\u00a0–\u00a0EUVEKA
\nPauline Guesne\u00a0–\u00a0INDUO
\nVincent Deloffre\u00a0–\u00a0ASKANNA
\nAdrien Deslous-Paoli\u00a0–\u00a0DE RIGUEUR LAB
\nJulien Silvano\u00a0–\u00a0BEEBUZZINESS
\nVale\u0301ry Devilder\u00a0–\u00a0UDITEK<\/p>\n<\/div>\n<\/div>\n<\/div>\n

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17h30 – #Innovation : Comment les innovations technologiques forment les attentes des consommateurs de demain<\/h3>\n
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Avec :
\nAlicia Birr – Google<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/td>\n

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9h30 –\u00a0Les Millenials<\/h3>\n
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Avec :
\nHe\u0301le\u0300ne Janicaud – Kantar WorldPanel
\nNardjisse Ben Mebarek – Agence NellyRodi
\nJessica Michault – Fashion GPS Radar
\nNade\u0300ge Winter – Twenty<\/p>\n

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11h00 – Market Place: source de croissance et d\u2019opportunite\u0301s<\/h3>\n
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Avec :
\nFre\u0301de\u0301ric Maus – La Redoute
\nSe\u0301bastien Badault – Alibaba France
\nLaure Le Gall – Mirakl
\nAxel Mouquet – Webhelp Payment Services-FDI<\/p>\n

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12h30 – Panorama des risques pays<\/h3>\n
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Anime\u0301 par Julien Marcilly \/ Coface<\/p>\n<\/div>\n<\/div>\n<\/div>\n

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13h00 – Le marche\u0301 chinois<\/h3>\n
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Avec :
\nPatricia Brafman – Fe\u0301de\u0301ration Franc\u0327aise du Pre\u0302t a\u0300 Porter Fe\u0301minin
\nEmmanuelle Hoffman – Hoffman
\nJulien Marcilly – Coface<\/p>\n

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14h30 – Tour du monde des nouveaux concepts retail<\/h3>\n
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Avec :
\nUnibail-Rodamco
\nJacques Leroux – CCI Paris I\u0302le-de-France
\nRemy Serena – Sensee
\nCristiano Benzoni – Rev Architecture
\nSophie Thuillier – Rev Architecture<\/p>\n

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16h00 – La cre\u0301ation, nouveau territoire de l\u2019innovation<\/h3>\n
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Avec :
\nJe\u0301ro\u0302me Bergeret – Fashionlab by Dassault Syste\u0300mes
\nCatherine Gorge\u0301 – Prodways
\nAudrey Bergenthal – Euveka
\nMarle\u0300ne Ramos – Augereau – CETI
\nArnaud Vaillant – Courre\u0300ges
\nSe\u0301bastien Meyer – Courre\u0300ges<\/p>\n

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17h30 – Perspectives pour la mode – Mutations & Drivers pour penser demain<\/h3>\n
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Par Nathalie Rozborski \/ Agence NellyRodi<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n<\/div>\n

[T\u00e9l\u00e9charger le programme]<\/a><\/h2>\n

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Programme des Workshops\u00a0<\/strong><\/h2>\n

Notre s\u00e9lection :<\/span><\/p>\n

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Mercredi 5 avril :<\/h3>\n<\/td>\n

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Jeudi\u00a06\u00a0avril :<\/h3>\n<\/td>\n<\/tr>\n

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    • 09h30 – Instagram Packshot E\u0301dito : comment font les grandes marques ? –\u00a0Espace 2
      \n<\/strong>Pierre Humblot-Ferrero – GRAND SHOOTING<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n
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      • 10h30 – Comment ame\u0301liorer l\u2019expe\u0301rience et la connaissance client ? –\u00a0Espace 3
        \n<\/strong>Yann Rivoallan – THE OTHER STORE
        \nSe\u0301bastien Ramel – FITIZZY<\/li>\n<\/ul>\n
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              12h30 – Lunch & Learn – Digitally powering your brand: seven brands doing it right\u00a0– Espace 2
              \n<\/strong>Jessica Michault – FASHION GPS RADAR<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n

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              • 13h30 – Quand la FashionTech s\u2019immisce dans la cre\u0301ation – Espace 1
                \n<\/strong>Pauline Guesne – INDUO
                \nAdrien Deslous-Paoli – DE RIGUEUR LAB
                \nClaire Chabaud – ENDEER
                \nPierre Me\u0301ric – LOOK FORWARD BY SHOWROOM PRIVE\u0301
                \nHarold Knoll – MAINTOOL<\/li>\n<\/ul>\n
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                      14h30 – Mode & Retail sur Google : strate\u0301gie 2017 pour augmenter votre visibilite\u0301 et vos ventes en ligne\u00a0– Espace 2
                      \n<\/strong>David Bonnamour – CYBERCITE\u0301
                      \nGe\u0301raldine Dormoy – WEB L\u2019EXPRESS STYLES \/ CAFE\u0301 MODE<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n

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                          17h30 – De\u0301veloppement d\u2019une marque : les e\u0301tapes du financement –\u00a0Espace 2
                          \n<\/strong>Nicolas Trichet – IFCIC
                          \nPriscilla Jokhoo – FE\u0301DE\u0301RATION FRANC\u0327AISE DU PRE\u0302T A\u0300 PORTER FE\u0301MININ<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/td>\n

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    10h30 – Se\u0301curiser les paiements de vos clients et fournisseurs en France et a\u0300 l\u2019international –\u00a0Espace 1
    \n<\/strong>Nicolas Soul – AMERICAN EXPRESS CARTE FRANCE
    \nBenoi\u0302t Chabanon – WEBHELP PAYMENT SERVICES – FDI<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/li>\n

  • 10h30 – Les nouvelles expe\u0301riences digitales au service de l\u2019engagement client\u00a0– Espace 2
    \n<\/strong>Xavier Laborie – PITNEY BOWES SOFTWARE
    \nGuillaume Mikowski – BRAINSONIC<\/li>\n<\/ul>\n
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    • 11h30 – Les influenceurs : ve\u0301ritable levier d\u2019acquisition\u00a0– Espace 1
      \n<\/strong>Dorian Ciavarella – HIVENCY
      \nVincent Deloffre – ASKANNA
      \nElisa Gallois – ET DIEU CRE\u0301A
      \nEmmanuelle Kuzmiak – SHOWROOMPRIVE\u0301.COM
      \nCyril Rimbaud – CURIOUSER<\/li>\n<\/ul>\n
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      • 13h30 – Creative Contents in the Digital Age\u00a0\u00a0– Espace 3
        \n<\/strong>Justin Personnaz – UNIQUE AGENCY<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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        • 14h30 – Stirring Emotions : strate\u0301gies et concepts retail qui provoquent des e\u0301motions fortes –\u00a0Espace 3
          \n<\/strong>Dominique Bonnafoux – FITCH
          \nGuillaume Choupas – FITCH<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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          • 15h30 – The evolution of software in the Fashion Industry : using innovative technology to manage a creative business\u00a0– Espace 1
            \n<\/strong>Virginia Orr – ZEDONK
            \nVioletta Giusto – ZEDONK<\/li>\n<\/ul>\n
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            • 15h30 – Exportez vos collections sur les plus grandes marketplaces mondiales : USA, Mexique, Russie, Inde, Chine… – Espace\u00a03
              \n<\/strong>Dimitri Dewavrin – THE AGENT<\/li>\n<\/ul>\n
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              • 16h30 – Retail + E-commerce + Marketplace + Wholesale = Quel omnicanal pour 2020 ?\u00a0– Espace\u00a03
                \n<\/strong>Yann Rivoallan – THE OTHER STORE
                \nDov Benitah – THE OTHER STORE<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n<\/div>\n

                \u00a0T\u00e9l\u00e9charger le programme]<\/a><\/strong><\/h2>\n<\/div>\n
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                \nINFOS PRATIQUES<\/strong>
                \n5 & 6 avril 2017
                \n9h30 – 18h30
                \nCarreau du Temple
                \n4 rue Eug\u00e8ne Spuller 75003, Paris<\/center><\/p>\n

                www.salontraffic.com<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n